Founded in New Orleans in Louisiana in 1972, Popeyes® is one of the fastest growing quick service restaurant systems in the US and a global player in the fried chicken market which currently boasts 3,300 restaurants across 30 countries. The transaction with Popeyes® will see the establishment of a new Popeyes® UK joint venture which will be controlled by Ring with Popeyes® retaining a minority stake. The new entity will enter into a 20-year master franchise agreement giving it the right to be the custodian of the Popeyes® brand in the UK, control over the brand’s proposition in the UK and the right to roll-out new stores across the country. The transaction will also see Ring supporting a highly experienced management buy-in team.
The BRANDL TALOS-team consisted of Roman Rericha, Markus Arzt, Christina Bernhart and Adrian Zuschmann. BRANDL TALOS was further supported by Sheridans (Howard Watt) as to UK law. RBI has been advised by Greenberg Traurig.